How to Handle Projects with New Employees

New Employee Project Management

N brown does the work!

“My team” is the buzz phrase that is used in almost every job, in one form or another, you see. When someone from the outside begins a project at a company, it might be at the formal request or maybe it is your staff that does the work of your department within a company.

From work being shared among individual staff you have to ask, “Who is your boss?”

It seems that in many cases,waiting for the right person to show up doesn’t always make the case either. Here is the scenario that I have in mind:

A Gen Y (or so it seems) graduate begins a project within your company. Since he has been a intern or volunteer within your company during his undergraduate course, you are sure that he is going to be able to lean things in as he takes on the project.

You are worried, however, because you do know that he is going to be good (or maybe even great) with his work, and you are truly worried because you have seen that he does not have a great attendance record…

If you do not hear from your new addition in a timely fashion, you begin to worry.

If your project doesn’t go well, you tell him as much as you possibly can and then end up worrying, meanwhile dreaming about his performance at the end of the day.

You and your Gen Y continue this over several weeks, frequently wondering when he will finally give up. After he passes out and there are no complaints about his time sheets or attendance, you start to wonder if the CARE-ASSados are doubling as his personal assistant and he is only showing up at 2 in the morning to rehab himself from the open gym?

You focus on his attendance again and you expect him to make it up for whatever he does as a complete mess is the way you are seeing it.. Then he dictates the sort of work you are going to ask him to do.

You ask him questions about what he likes to do or does not like to do. He is communicating with you like a normal human being. He is very responsive when you are opening things up for him and there are several topics that he is very excited to share with you.

He doesn’t seem to know where things are going wrong or what issues are ensuring that he is at that point.

All expectations have been set by you!If this is an intensive period for him, he is going to be very short-tempered, acting very difficult and this will display to his peers that he likes to push everything before he is done.

After a few months work, you have to manage so much of his work that would normally be done in one on one sessions with his manager.

Guess what, he earns his way back into his father’s eye! He does not want to be cooped up under the supervision of your manager anymore, and he is going to demand his bills be paid, and his anvil cases carried long before he has good behavior anymore.

If you are very often in doubts as to whether he is being productive or not, you must be thankful for your good ole’ boy who has finally started working for you and isn’t a guy that you want to push your team to do in life.

It is immensely frustrating that a Gen Y is the best he has ever been and all his expectations are realistic. However, you need to be out front

This is one of the challenges commonly facing organizations when they outsource. They are at the very beginning and stop a project because of your fear of not seeing the desired results. However, as you roll along, you start to revert to “we mentioned a nice idea, but I did not agree with it. What do you think I can do to resolve this?”

You take on board all this momentum and bring on another project, he still doesn’t cooperate. And here is where you think “Who is my boss?”

How to Work From Home

work from home

It’s popular advice from ergonomic experts to do up your workspace• Keep your keyboard at your desk when not in use. You’re giving your wrists and legs something to do while they’re in the chair. Keep your legs straight, and your wrists horizontal to the keyboard. If you don’t, you’re straining your neck, and this increases chances of incorrect posturing while you’re typing.• Get good quality desk chairs. Your feet should rest anywhere your feet will comfortable rest. Your thighs shouldn’t be too wide.• Become fully comfortable with your desk chair. If you’re still using a manual chair, you’re probably not sitting enough. I’ve heard of someone who used a special chair with lumbar support, but he couldn’t sit right while sitting in that chair. Try a chair that includes a lumbar support mechanism, or if you’re using an dual-purpose chair, get one that can’t itself-help you in the chair.• Reduce the stress caused by poor posture while seated in the chair. Reduce your body’s sense of necessity for movement by sitting taller, walking around, standing, and peers, etc.

Earning a good living Skill and Still needing to pay for a home office or workstation?

Many therapists suggest that there’s no definitereeamieting’ necessity for finding an ergonomic workstation furniture and tools. In our practice, we provide a “finally good-looking” home office to help people who suffer from patents, chronic illnesses, back problems that can “smarten up”, and more. And we offer many items to successfully help them perform their jobs better. Over the past week or so I’ve had opportunities to meet with some groups and clients to review what they’d be needing to work from a home office or be able to complete the tasks they perform. I’ve found that, from a logical standpoint, these requirements are the same across professions and projects: Field technicians need comfort and ergonomics to be able to sit in a workstation and perform the work they are responsible for. Designers, engineers, and physicians also can’t afford to be working from home without the correct office furniture.

Workpieces and Belts to Go:

Decide on a brand and style to fit your intended style and personality. For instance, a single Mom in her 40′s would benefit from standard office chairs and lab coats up to working stools. Don’t use officeMusts because they’re uncomfortable, or you want long legs on your office chairs. In your lobby, I strongly encourage you to provide the best office chairs for you and your stall yourself if you have one. Then, look for comfort and ergonomic features, and most importantly, “if in doubt,” always ask your potential purchasers if they’re comfortable in the chairs you’re considering.

For those of us that are fortunate enough to be able to work from home between meetings I strongly recommend that you use a lumbar support.

Another easy and useful add-on is a laptop journeysite chair (3 or 4 voted the best at that same site). You can generally find fully adjustable supports that are designed to conform to your spine, but are adjustable to fit any chair or desk design.

I hope these few tips will help you in your quest to work from home comfortably and be able to perform your tasks absolutely without breaking a sweat.

How to Keep Your Employees Safe

workplace safety

Safest workplaces are safe workplaces if they achieve the following:

As a leader, your number one responsibility is the safety of your employees and the safety of the business. Implement these 8 simple and yet effective strategies to ensure your employees are safe.


You must ensure everyone on the team is aware of safety rules immediately and is able to report unsafe behaviors instantly.

It is also important that when you receive unsafe behaviors, you have the ability to tell the employee who to notify, and how often, and what the consequences will be for violations of the safety rules.

It is also important that all rules be written in a way that makes it easy for the employee to understand and practice.

Periodic Safety Awareness Test

This goes hand in hand with safety training. If you aren’t careful, early unsafe behaviors or activities can occur without warning. Regardless of whether it’s something minor, like the ticket you hand out at the door, or something more serious, like code red, it is important that you look twice at the activity before you start to write it down. It’s not fair to allow someone to seven times a day to do something unsafe.

Visual Management

You can only know about and prevent unsafe behaviors and practices after you know what they are. Customers are much easier to spot after they leave the door. However, if you are getting little to no nose to nose conversations you can also see the other employee either engage in unsafe behaviors that you need to let them know about, or someone on the other side who may volunteer unsafe behavior.

Involve your employees

Once you institute an effective workplace safety program, this isn’t simply something you talk about. You must look at unsafe behaviors, unsafe conditions, unsafe practices by monitoring the behavior yourself, as well as by other employees. Incorporate an effective process for reporting of unsafe activities and behaviors during all work hours.

Timely corrective action

Integrity is key when addressing unsafe behaviors, practices, or working conditions. If you ever look at your treatment of the employee, or worse yet the situation yourself, the proper action must be taken when behaviors or practices are unsafe.


You cannot change behavior through a memo. There must be a written policy and procedure that clearly describes the safe working protocols along with the prescribed penalty policy for incidents that fall short of the standards.

Have a plan

Industry specific training or a formal corrective action program is in order if you want to maintain a high level of safety. Otherwise, you are just putting out a random inspection of the workplace. This is not an effective way to retain our top performing employees and instill confidence in the team.

The Two Words of unsafe

Safety drill

Most safety programs that incorporate an identification of unsafe behavior often translate to a fun and informative drill that employees participate in. A great way to kick off a program is to do the drill ” Safe Workplace Safe Working Conditions ” and ensure everybody understands the desired behavior. Limiting the message prior to actually doing the drill will further break the ice and get members into the specific behaviors required.

In addition, it is a good idea to set a time limit around your drill and then have another 30 or 60 minutes set aside for debriefing activity. If for some reason the drill goes over the planned time, make sure to debrief for at least another 30 or 60 minutes. The debriefing activity will allow the leaders to share how things went and to debrief follow up plans.

Always Positive

In third world countries, all safety is positive. Yes, some may take the shortest way to work somewhere else. However, workplace conventions encourage a positive approach instilling a belief that safety can be expected throughout your organization. For example, you may have a policy that any product that is damaged, missing, or worse, stolen from the company will be replaced for free. While this may seem like a great policy, it doesn’t readily translate into a positive one. What does the policy say to your employees? Unless it is crystal clear, your employees will interpret that as a good as good policy at any point.

Keep Them Informed

Providing employees with the proper information, and making it just as easy as possible for them to view the information, makes a difference. It is important to inform your employees what constitutes a safety hazard for your organization, and when a specific action must be taken to protect. Whether your list is represented by a sticker on the wall or PHsyx tabs, ensuring that every employee is informed of the safety awareness will cause less potential reporting of unsafe work conditions.

A Better Workplace Environment

Many times, people fear what is reality. This fear can cause hundreds of unsafe situations. The sooner you identify the problems, the safer you can be. Your upcoming safety assessment may save a life, and if you have a plan for finding and correcting root causes, you will have a completed audit with no adverse results. Keeping a safe culture is an absolute must. To achieve it, your company must start with a plan. A Time Out program can alleviate employee fear of catastrophic failure, and the safety audit brief will provide a valuable tool for that.

Employees must feel empowered

Ensure your employees are empowered, but also empowered at the same time. Develop programs so that employees are responsible for their own safety. During the audit, it is important to underline the abilities of employees. A secondary strategy for completing the audit is to get the entire staff together to change the culture from one of fear to one where the need for safeness and success will determine the type of action taken.

Remain aware and on the lookout

Wherever you go, your focus will be on safety. Keep your eyes on employees, work equipment, and surroundings for potential occupational hazards. Repairs need to be completed, and any important work procedures need to be reviewed. You should also have safety practices in place. A company of a similar size to your organization should have similar conversations with your company. Listening and having direct conversations even when the site isn’t your property is a sure way to find areas for improvement in safety. You can continue to review and revising these type of discussions and changes. It isn’t necessary to be the newest expert, the cheapest, or the company with the most advanced practices. Your goal is to have a consistent understanding. The successful companies know they don’t know.

Maintain safety culture regardless of the size of your organization. Consider adding cage to your woodworking facility or fenced areas to prevent vehicles from backing up. One of the most important steps to developing safe practices is to communicate these procedures to all employees. They need to understand what is acceptable for your company. Without the proper amount of new information, your policy statements will most likely not work.

Avoid the occasional catastrophic incident

Don’t let circumstances, and worse, an accident or incident change your work environment. If an accident matters more than the protection of your employees, then create a legal case in favor of the safety of your employees. Since so many circumstances come up for the occurred, you will want to have a comprehensive insurance program. Purchase business specific lists of what they may have done in the event of an incident. Some common accident Proofing Expense (CPA) exposures can be big costs when employees are injured. Without that insurance, you may be faced with significant damages, legal fees, and the loss of your data. This risk is something you don’t want happen. Make your workplace more safe with a documented insurance policy.

Practice safety 24/7

Smoking should be banned so that each employee has a visible sponsorship. Employees need to understand ways they can correctly recognize a fire or electrical hazard. You may want to consider specific location of the wheelchair ramp or bathroom. If you are a larger company, buy or rent signs. Start a safety program that requires employees use a specific yelling light or loud alarm as the last resort. Before you bring in the maintenance, repair crew, or clean up team, you should make sure they understand the action they will take.

Post and communicate relevant emergency notifications. Giant prints fool insurance can be hazardous situations. Indicate the process and give employees a sign prior to the scaffolding dangers or unsafe areas. Use vinyl decals or signs above lights and continue to remind them of their responsibilities.

How Beer Companies Use Ecommerce to Sell More Product

ecommerce for beer

According to the US Department of Commerce, US consumers spend more than $230 billion every year on alcoholic products. At the moment online beer sales are a very small segment of the total beer market, but it is growing. As younger people enter the market, there will inevitably be greater demand for beer online from the 75 million-plus tech-savvy millennials. This has not been overlooked by the brewing industry. However, the industry does have some particular hurdles to overcome, not faced by other sectors, such as age verification.


The Potential Market

Some industry pundits are speculating that the size of the online alcohol market could grow to between $7 billion to $15 billion. A prize worth fighting for. According to industry giant MillerCoors, it is expected that 5% of US beer sales could be made through the Internet within the next few years.

The US industry is lagging far behind the UK at the moment, with just 4% of US beer consumers regularly buying their beer online, compared to 34% in the UK. Click and Collect is only just being introduced in the US, whereas this distribution model is well established in Europe amongst the supermarket chains.

Nielsen Global Connected Commerce Study in 2016 interviewed 30,000 respondents who have Internet access in 63 countries and discovered that the percentage of online buyers of alcohol was just 8%, which made it one of the lowest online take ups of any sector.

Profile of Purchasers of Alcohol

In-Store Only Online Alcohol Buyers

The average age of purchaser 49 39

Percentage of male buyers 49% 77%

Household Income over $100,000 31% 43%

Buyers who are married 53% 73%

Buyers who are in full-time work 42% 71%

Are they urban or suburban? 56% suburban 56% urban

The average online buyer of alcohol, according to MillerCoors is in the 35 to 45 age range. They enjoy a higher income than the average beer consumer, and when they do buy their beer online, they will buy much more than they would normally purchase in a store.

Distribution Method for Online Alcohol Sales

Click and Collect 50%

Same day delivery (within hours) 41%

Delivery in 1 or 2 days 34%

Delivery time over 2 days 27%

sell beer online

America’s Three-Tier System

Here we have the biggest barrier to alcohol e-commerce in the US. When prohibition was repealed, and the 21st Amendment became law, it specified that there had to be three tiers in the distribution model.

· The Producer

· The Middleman/Wholesaler

· The Retailer

Consequently, the beer brewers cannot sell directly to retailers, bars, or restaurants. They cannot pay them in any way to promote their product. This includes providing coolers or paying for shelf space. The brewers cannot sell directly to consumers, this is only permitted by licensed retailers.

In effect, this makes it impossible for breweries to operate their own eCommerce sites. The result is that it is easier for US brands to enter foreign markets than for foreign brands to enter the US market. Despite this, US brands are unhappy with the three-tier system, as it is less efficient. Another factor to be considered is that it infringes on free trade agreements.

No National Regulations

Another difficulty for online beer retailers in the US is that the 21st Amendment also handed over responsibility to individual states for regulation of alcoholic drinks, which means brewers have to handle 50 different regulatory bodies for manufacture, distribution, sale, and consumption of alcohol. In some cities, there are also regulations from individual municipalities. In the UK, such matters are handled nationally.

Third-Party Delivery Apps

Most alcohol purchased online in the US is through a variety of online delivery platforms. These apps have local retailer partners, and when you order from the app your beer will be delivered in about an hour. At the moment it is only these apps that are increasing the share of online sales in the alcohol market. But they are expensive to operate, do not offer a wider selection than the local partner stocks, and will typically have minimum orders, and delivery fees.

Key Players

· Drizly (The Original Player) – Serves 40 markets in the US and Canada

· Klink – Miami, Washington DC, Dallas, Ann Arbor

· Saucey – Mostly West Coast

· BrewDrop – 14 cities

· Minibar – 33 markets currently

· Thistle – 10 markets

· Swill – 15 Cities

· Drink Easy – Ships to most US states but 3-5 days delivery.

ecommerce branding for beer companies


Digital Branding Strategy

Beer brands should take control of content strategy by ensuring that there is detailed and consistent product content across available eCommerce platforms. There is even a Dallas Beer company that hired a Dallas DWI Lawyer to help with their branding strategy. There should be well designed and effective product portrayal across these platforms. They should also invest in their own website.

Content is King

Just as with other consumer products, producers tell the story of their product, provide interesting product-related content and competitions. This content should include well-designed images and video content to support the text. Tying in the product to key events throughout the year is also consistent with this strategy.

Co-Operate & Conquer

Beer brands should learn to work and develop those apps that are producing high volumes of sales. These apps are NOT licensed retailers but are classified as technology apps, so the 21st Amendment does not stop Brewers from investing in these apps, to ensure prominent placement of products. In return, the apps can provide detailed analytics back to the Brand.

Take a look at meal Delivery Services

In the UK, Heineken has developed a partnership with Deliveroo. Kail from MillerCoors suggests that other key players like UberEATS are trying to find ways or building similar partnerships and add beer to the list of products they provide.

You Cannot Afford to Forget Amazon

Any online strategy should have Amazon in a central position. They are the biggest US online store and also functions as a place where consumers compare products. Amazon Prime already delivers Beer in a select few markets, but Amazon will surely develop and bigger strategy to dominate this market as they have so many others. Check out

Social Media

Beer brands should seek to be the subject of online discussion on Social media. The creation of viral material and creative linking to campaigns can do a lot to enhance brand awareness.

Challenger Brands

Frequently challenger brands have been the most successful in making an impact online. Do not forget these small brands. A case where the small challenger brand has made a big impact online is the success of BrewDog in the UK, where a small brand has quickly become a major competitor in a given market.


Beer Brands have used a variety of techniques to mobilize the power of Social Media over the years. In this section, we take a look at some of the techniques they have used. Mention social media and people immediately think of ways of creating viral posts. In fact, social media can be used in far more creative ways, as you will see.

It is also important that you realize that good campaigns can be reused or modified at a later date. In this way, you can build on the success of excellent campaigns.

Kingfisher Head Banging Beer Advert

This campaign from Indian Brand Kingfisher Beer featured a beer vending machine that dispensed beer in return for “headbangs.” At the machine users strapped on a special helmet that recorded the number of headbangs and log onto their Facebook account, and then do as many “Headbangs” as they could in 30 seconds. The number of beer cans dispensed was dependent on the number of bangs. Their success was posted to Facebook accounts. Results = 100,000 headbangs in three days and a massive 3 million impressions online.

Miller Lite Campaign

This campaign featured user-submitted photos of their “Miller Time”. The company offered $1,000 awarded to 10 people every day for 100 days. The response to the social media posts was phenomenal. 180,000 photos were submitted during the campaign. At the end of the original video posting a giant collage of visible under the #itsmillertime tag.

mashtag beer ecommerce

#Mashtag Beer

BrewDog, famed for creating unusual brews ran a campaign that allowed Twitter and Facebook users to create their own beer, by deciding which ingredients were used to create it. The result was #Mashtag (see the picture). The beer eventually contained New Zealand hops, Hazelnuts, and Oak chips. It had an alcohol content of 7.5%. The campaign claimed that BrewDog had created a democratic beer.

Newcastle Brown Bad Photoshop Ads

Newcastle Brown Bad Photoshop Ads

In response to Miller Lite’s successful Photo submission campaign, Newcastle Brown did a spoof version, where they invited social media users to submit photos to be badly photoshopped into adverts for Newcastle brown beer. Not only did these spoof ads have intentionally terrible photoshop work but they also featured groan-inducing puns (see the picture). A low-cost campaign that worked well.

Budweiser Buddy Cups

This campaign was based on some special cups used at Budweiser events. The cups have a special Choi-p in the bottom and when arriving at the event users have to scab the barcode on the bottom of the cup, to register. Then every time they do a “cheers” bringing glasses together the system automatically sends a friend request on Facebook. A clever gimmick to encourage event-goers to get to know each other. Another example of using Social Media interactivity in the real world.


A new mobile app allows you to buy a pal a drink-through Twitter. Both parties have to have a PayPal and Twitter account to use the app. When you Tweet a Beer you send your Pal $5 and also send them the name of the place you want to meet and when to meet, for the beer.

amstel beer ecommerce

Digital Detox

Amstel has a passion for dragging people away from their smartphones and enjoying a relaxing beer with a friend instead. The digital detox app rewards users for staying away from their smartphones for eight hours, by buying them a beer. This app has been a great hit with users on social media. One of the most popular apps that were tested.

The Offline Glass

Introducing the glass that forces you to choose between your beer and your smartphone. This special glass has a slot cut out of the bottom of the glass, so it can only stand straight if propped up by your glass. . this brings people back from concentrating on their phones instead of enjoying the company. This was built especially for a bar but could well be used an s promotion for a beer brand.

heineken ecommerce

Spontaneous Party Campaigns

this is a Real-Time campaign that was initially staged in New York. Social media users who want to take their party to the next level are encouraged to Tweet why they deserve a Heineken Themed Holiday Party. The Tweets are monitored in Real-time and winners will instantly get the party essentials straight away. The essentials include a DJ, UBER gift cards, an event photographer, and as you can surely guess – Heineken Beer. The campaign later rolled out to Atlanta, Boston, Chicago, Houston, New York, Los Angeles, Miami, San Francisco, and Philadelphia.

I Bet He Drinks Carling Black Label

We finish with a vintage advert from 1990 which cleverly played on the rivalry between British and German football, and references the wartime classic movie Dam Busters. A funny film that resonated with the public and did a great deal to raise awareness.]


We began this article by looking at the potential market and how Beer Brands can exploit the Internet. We looked at the current state of play in online beer sales in the US, and identified problems related to the 21st Amendment, comparing the situation to the UK.

This led to a look at the best-performing methods of selling Beer online that currently exist. Moving on to other strategies that can be utilized. Finally moving on to some excellent examples of campaigns run in recent years.

There is still much to learn and it will take a lot of change before the US can match the online results of the UK and other European countries.

Best Businesses to Start and Operate in Florida

Florida Business owner

Florida is a southern state in the US that offers many business opportunities. With a massive population of over 21 million people, this state is now a hub for some of the biggest specialized chains. It’s also one of the largest exporters of trade goods and is famous for its industrial facilities. Here are the top Florida businesses worth investing in.

Florida advertising agency

Adverting and promotion

Advertising is a highly profitable top Florida business. No matter the niche, there’s a huge scope that provides the perfect advertisement for goods and services. You can also start a business that offers promotional products and specialties.

vending machine business in FL

Healthy vending machines

Vending machines can be beneficial for health-conscious individuals. When you think of a vending machine, what foods or beverages come to your mind? Cookies, soda, candy, or chips? Vending machines are a booming business in Florida, and technology is helping it grow. There’s also an app to help you operate the machine. Other things you can do with a vending machine include:

  • Monitoring your inventory remotely
  • Tracking buying trends
  • Educating customers on healthy snacking

And this technology is not slowing down since consumers are always looking for healthy snack choices. If you’re a serious entrepreneur, you’re poised to make the most from this booming industry.

Florida Fitness Business

Fitness business

Let’s face it: the fitness industry is slowly gaining traction as a top Florida business. With tropical climates, beautiful beaches, and celebrities galore, there’s a lot of pressure on anyone who wants to stay in top shape.

Everyone is slowly looking for a healthy way to start a business at an economical cost. As long as you have strong marketing tactics, you can make lots of money. You should also consult the authorities and meet all the requirements to get started.

Whether your goal is to become a fitness trainer or create training workshops, this is a sure bet. While you don’t need to get a fitness qualification, you need accreditation from specific groups. Just like any other Florida business, you need to be strategic about location.

Another thing to keep in mind is the anticipated client base, convenience, and accessibility. To be on the safe side, you should find somewhere that is accessible by foot, car, or public transport. You should also get the right equipment. Other basic equipment include:

  • Dumbbell and racks
  • Deadlift mats
  • Squats racks
  • Bench press
  • Rowing machines
  • Bikes

The insurance also matters. While you may be tempted to go for off-the-mill business insurance, business liability is the best. If you’re investing in expensive equipment, you may want to consider a separate policy.

You should also hire wisely. For instance, you can get multiple in-house trainers that offer guidance. If you bring them in as personal contractors, you should make sure they are insured.

FL Drone Business

Drone rentals

If you want to make good money in your Florida business, you can take advantage of drone technologies. The federal association in Florida offers drone flight classes, so this technology is shooting up like nothing else. You can rent your drones to offer services like:

  • Mapping lands for surveying
  • Construction site productivity
  • Use of thermal imaging
  • Real estate litigation
  • GIS mapping
  • Marketing businesses
  • Selling property
gluten-free Florida Business

Selling gluten-free products

Most traders in Florida are selling vegan and raw foodstuffs. While some owners have reported that their business has grown by double digits, it takes time to encourage them to come back. With some patience and genuine marketing tactics, you can attract customers and make handsome returns.

For this Florida business to thrive, you must show your customers that you care. You could also partner with an established gluten-free market.

FL virtual reality business

Virtual reality

The realm of virtual reality is booming and is showing no signs of slowing down. Once you venture into this Florida business, you should provide full-stack solutions and software development services that align with the existing devices/platforms. Of course, your focus should be to help businesses gain a competitive advantage.

While virtual reality has a long way to go, it leaves openings for many local industries. Unlike traditional training methods, VR is becoming more expensive.

survey business in Florida

Online survey

If you’re looking for ways of earning a decent income, you can start an online survey job. You just give opinions on specific products and services.

Florida Social media consultant

Social media consultant

Since social media has taken over the business landscape, you can become a great consultant. But the main reason why social media is a top Florida business is that it has replaced other marketing outlets like radio stations, newspapers, and billboards.

As a social media consultant, you must know the tactics to influence potential customers. Besides that, you should understand how to use social media channels to market products and services.

A consultant also helps others improve their presence on platforms like:

That’s not all – you can provide a strategy to build product awareness, increase business development, handle reputation management, and develop a marketing campaign.

To start a social media consulting business, you should follow these steps:

  • Acquire the necessary skills
  • Find local business as the first client
  • Determine your financial policies
  • Choose your niche
  • Hire the right people
  • Obtain financing if necessary
Florida bookkeeping business


If you have expertise in accounting and bookkeeping, you can start a business to help people with accounts and tax submissions. My accountant is one of the top Palm Beach CPA firm owners. Besides, a bookkeeping Florida business can help with things like preparing tax returns, managing income and expenses, and processing payrolls. Some of the key steps to becoming a serious bookkeeper are:

  • Becoming a certified bookkeeper – apart from CPA, you must have the right skills required for bookkeeping.
  • Creating a business plan – just like any other business venture, you need a business plan to obtain the necessary funding for your business. It will tell you how best to market your products/services, and you’ll know your competitors.
  • Selecting a business name and structure – you can use a term with an established brand or select a business structure.
  • Set up business operations – hire an answering service, set up a business bank account, establish a business mailing address, and get bookkeeper insurance.
  • Accounting software – no matter the accounting software you choose, you should make sure you have the programs to get the job done.
  • Fund the bookkeeping Florida business
Florida credit consultant

Credit consultant

A credit consultant helps business owners get rid of bad debts and make negotiations in rates. If you choose credit consultancy in your Florida business, you may want to check with the local government for things like certifications, licenses, and insurance.

The first step is to get your credit report. Generally speaking, Florida State requires that you get a copy of your credit once a year. The next course of action is to study the industry. You can also contact the local bank to know more about free workshops. Speaking with other experts can help you gain knowledge about business operations.

The most important thing you can do to make your Florida business thrive is building a network. You can ask for a letter of recommendation from family and friends. While a word of mouth may be the best way to advertise yourself, you could also go for counseling classes.

If you want to build trust with your clients, you must be honest in your operations. This will not only improve your credibility but also boosts your business opportunities.

Florida Pet Business

Pet business

Are you comfortable with pets? If yes, you can take care of pets when the owners are away. In Florida, homeowners love to pamper their pets with designer clothes, toys, and other accessories, so you can venture into pet couture. You only need a little investment to get started.

If you look at the statistics, the figures will amaze you. For instance, in 2019 the pet industry made more than 19 billion. This explains why most Florida businesses that specialize in pets continue to enjoy the benefits. Some of the profitable pet businesses include:

  • Boarding kennels
  • Pet supplies direct sales
  • Dog training
  • Dog walking
  • Pet care services franchises

Without a doubt, people love pets and will do everything they can to ensure they get a happy life. This is a promising business and you can start making money to reap rewards in the long-run.

Aquarium maintenance business

Aquarium maintenance business

People in Florida are crazy about pets and will do anything to make them happy. True fish lovers will keep their fish tanks in prime condition week after week. If you start an aquarium maintenance business, you can help fish lovers keep away parasites, algae, and bacteria.

Because each aquarium is unique, there are many challenges to overcome – invasive pets, heavy metal particles, etc. To ensure you have a good clientele base for your Florida business, you should provide affordable packages. Other services you can include in your business include:

  • Fish tank cleaning
  • Aquarium system upgrades
  • Mechanical component troubleshooting
  • New fish introduction
  • Invasive pets
  • 24-hour leak repairs
  • Lighting issues
Florida SEO business
Rear view of two worker wearing formal suit and kneeling on the start line to compete

SEO for local businesses

If you have a good understanding of SEO, you can generate good income by helping other Florida businesses earn a spot on the search engines. It’s estimated that nearly 60% of clicks happen on Google, so offering SEO services can help you earn handsome returns.

SEO local consultants will help you optimize local directories and build business citations. Your SEO services should help businesses engage customers, increase marketing ROI, and grab the attention of mobile users. The other services you should offer Florida businesses are:

  • Building websites link profile
  • Harnessing your social media strategy
  • Creating a content strategy
  • On-page copy
  • Competitor review
  • Evaluating a website
FL microbrewery


Microbrewery business is in high demand in the state of Florida. But before you venture into the business, you must have a clear vision of what competitors offer. This will increase your chance of getting the best rate.

Do you have what it takes? There’s a lot that goes into the business rather than just drinking beer. If you’re not careful, you may find yourself spending most of your time managing the books, customers, vendors, and more.

If you want to become a successful brewer, you must have the necessary training and education. In addition to that, there are many startup costs to consider. Depending on the size of the operation, some of the key things to include in your budget are:

  • Licensing and permits
  • Equipment
  • Kettles
  • Utilities
  • Electronic equipment
  • Software and services
  • Furniture

If you can manage to sell a specific brand of craft beer, you can make a fortune.

FL travel Business

Travel business

If you can start a travel business in Florida, you should expect to make big profits at the end of the year. What makes travel a great Florida business is that the state receives thousands of tourists every year. As a seller of travel, you’ll be offering tourism-related services to individuals, groups, or companies.

To get started, you need proof of assurance (in terms of bonds) and documents submission fee.

selling jewelry in Florida

Selling jewelry

If you find a suitable niche in Florida, you can sell precious metals and stones. You can specialize in diamond rings, engagement rings, earrings, etc.

Florida cleaning business

Cleaning business

The high demand for cleaning services cannot be underestimated in Florida. They are needed in homes, hotels, businesses, and other areas. But you have to do a lot of work to earn significant profits.

First, you should consider the overhead costs of renting an office and working on the storage space. And just like any other Florida business, you must start with a business plan. This is where you include things like:

  • Names and goals for your business
  • Marketing strategies you plan to use
  • Earnings that you expect to make

A successful Florida business will assess the plan and make the necessary adjustments. Another benefit of having a business plan in place is that you’ll know where to get financing.

The state of Florida requires that you register your Florida business through the department of revenue. You may want to check with the county government if additional permits are needed. Once you register a cleaning business, you can operate it as a partnership, limited liability company, or a sole proprietor.

You also need a license to operate your cleaning business. Don’t forget to buy equipment for dusting surfaces, vacuuming carpets, emptying trash cans, sweeping, cleaning bathrooms, etc.

Florida Youth Hostel

Youth hostels

While most young people love to travel, they work with a tight budget. A youth hostel can be a worthwhile investment if you market it well on the internet.

Now you know the best Florida businesses you can start and get good returns. To maximize the profits, you should ensure your business is visible on the web.